JFL Finance

A Company You Can Call Your `own`

With our tailored product suite & loan solutions, we want to partner our customers’ journey and become their Financial partner for life.

JF Services is a leading Non-Banking Financial Company (NBFC) that caters to the growing needs of an Aspirational India, serving both Individual & Business Clients.

Incorporated in 2023, we are a well-established business with strong capitalization. JF Services is accredited with CARE AAA & CRISIL AAA ratings for its long-term debt & Bank facilities and an A1+ rating for its short-term debt & commercial papers, making it a strong and reliable financial institution.

Welcome To JF Groups Team Leaders

Jay Prakash Head - Strategy

Jay Prakash, Head - Strategy at JF Services, is a seasoned banker with a career spanning over 25 years in the financial sector. He has worked across verticals such as Finance, Strategy, Investor Relations, Corporate Banking & Financial Markets.

In his current role at JF Services, Jay Prakash is in charge of Finance, Strategy and Investor Relations. Prior to joining JF Services, Jay Prakash was the Group President and Deputy CFO at Yes Bank for 9 years and was responsible for Finance & Accounting, Taxation, Secretarial, Business & Management Information Systems, Investor Relations and Financial Strategy.

Jay Prakash holds a Masters in Business Administration from IIM Ahmedabad and a Bachelor's degree in Engineering.

Be a part of this transition top India's evolving financial life

Join us in embracing the transformation of India’s financial landscape. Be a part of this exciting journey as we pave the way for a more inclusive and accessible financial future, catering to the diverse needs of our rapidly changing society. Together, we can shape the evolving financial life of India, ensuring that everyone has the tools and opportunities they need to thrive.

Explore our Products

Mudra Yojna Loan

Your dreams are priceless and we aim to turn them into reality

Agriculture Loan

We are here to make you more confident with your love to serve our nation

Lap Loan

Fore entrepreneurs who want to explore more in their field.

Group Loan

If you believe in community then the group loan we serve to you.

MSME Loan

For start-ups to make them unicorn, we believe in you that you can out-shine.

Personal Loan

We know it is hard to get the personal loan but we offer your PLs at very low interest.

Explore Our Products

See Our Work

Latest Projects

JF Services is India’s No. 1 Most Trusted Financial Services Brand for the 2 year in a row (since 2016) by TRA’s Brand Trust Report 2024. With a resolute focus on providing customers with the best services, JF Services has managed to earn the trust of millions.

We provide Personal Loans, Business Loans, Lap Loans, MSME Loans, JLG Loans or Agricultural Loans to individuals who have unexpected or other short-term liquidity requirements. Till now, we have served more than 2.1 crore satisfied customers (including repeat customers) in their time of need.

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We like to provide insurance to our customers so that our customers who are an integral part of our family do not have to face any inconvenience.

Our Vision

Our commitment is to ensure a financially secure and prosperous future for every Indian. Our vision is to leverage digital platforms to offer a variety of financial products that enhance the financial well-being of the people of India. In the coming decade, the digital economy will serve as the main driver for the Indian economy, creating cost efficiencies and productivity gains across various sectors and industries, thus fostering a cycle of continuous, sustainable, and inclusive growth.

Company Roadmap

Initial Planning

We help you define your financial goals & create a tailored strategy

Execution

Our expert team provides ongoing support and adjustments to keep you on track.

Initial Planning

Achieve financial stability& growth with our comprehensive roadmap guiding every step.

Helping our communities grow with us

Customer Review

Personal Loan I wanted a free credit report so that I can know whether my loan will be approved or not. I got my credit score from CIBIL and experience. I got it for free and hopefully will get it every month from now on. Really liked the seamless experience.

Akshay Kumar Bihar

Loan Against Property Every time I have transacted through JF Services, it has not taken more than a few minutes. Their document verification is also really fast and they need only the scanned copies of all the documents. I applied for my  loan against property scheme at 6.12% interest rate only.

Ritu New Delhi

Home Loan I was confused and did not have so much time to carry out all the research, so I logged in to JF Services’s portal and was able to see the home loan options I was eligible for. With the assistance of JF Services’s experts, I was able to find the home loan that offered the rate of interest I could afford. Thank you JF Services!

Nihal UP

Personal Loan I applied for a personal loan with minimum documentation and it was approved.

Ekta Gurgaon

Personal Loan I did not pay any foreclosure charges on my personal loan with floating interest.

Rashika MP

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    FAQ's

    Why should I take loan from JF Group?

    Key Features of JF Services All Types loans are Completely Digital Process, Quick disbursal, Transparent, No security needed, Minimum documentation

    When can I apply for loans?

    Anyone in the age group from 23 years to the age of 58 years on loan maturity can apply for a Personal loan, provided the applicant has the required documents.

    How will I know if my loan is approved?

    After approval of your loan, you will get an Call from KYC Department confirming the approval of your loan.

    What is the Security fee ?

    What is the Security fee ? The security fee is Rs 3690, which is the same on all types of loans, of which Rs 3190 you get back with the loan.

    When and why is security money taken?

    Security fee is charged after the approval letter comes and this fee is taken to maintain the customer’s consent.

    Do you offer an Insurance Facility for the Loans, what would be the premium amount?

    Yes, the Insurance facility provided with the loan is credit shield which will cover the loan outstanding in case of unfortunate death of the customer. The premium will depend upon the age of the customer, loan amount and tenure and will be informed to the customer at the time of application process.

    How to Change my Photo from Admin Dashboard?

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    Are there any additional charges for availing the loan ?

    There are no additional charges to be paid. The only charges applicable are as follows: Processing Fee plus applicable taxes (If applicable)

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